Hands-on support from prospecting through closing
Helping owners and CEOs of service businesses improve follow-up, strengthen their pipeline, and build accountable sales teams—whether you handle sales yourself or lead a team.
Led by Evan Pryor · 20 years of sales leadership, including more than seven years with TruGreen.
Inconsistent execution. Weak follow-up. Too much resting on the owner. Let’s identify what’s holding your sales back.
Book a 20-minute introductory callChoose an available time on the booking page. A complimentary conversation, with no obligation.
Clear standards.
Accountable teams.
“He set clear expectations and held his team accountable for results. His professionalism and commitment made him a valued member of our organization, and I believe he would be an asset to any team.”
Executive Sales Leader · LinkedIn recommendation excerpt
Read leadership testimonials ↗For service business owners who handle sales themselves, are hiring their first sales rep, or want more consistent performance from an existing team.
If you sell yourself: we focus on lead response, follow-up, and a process you can eventually hand off.
If you have a team: we also review coaching, expectations, and accountability.
We start with a conversation about your team, review the agreed sales information and processes, and walk through the findings together.
Scope, fee, and delivery timeline are agreed before work begins. Ongoing coaching and implementation support can be scoped separately.
Explore a sample diagnosis, recommendations, weekly scorecard, and action plan for a fictional service business.
Illustrative sample. All business details, data, and targets are fictional; this is not a client case study.Choose an available time and share your biggest sales challenge when you book.
Whether you're building your first sales team or improving an established organization, start with the challenge that matters most.
Give your team a focused direction and connect daily execution to your business goals.
Develop confident sales professionals and managers who take ownership of their performance.
Replace inconsistent habits with practical, repeatable processes your team can follow.
A strong sales process gives your team the tools to ask better questions, follow up with purpose, and guide prospects toward a decision.
Illustrative stock photography · PexelsI work with owners and sales leaders who need clearer expectations, more consistent execution, and a sales organization that can grow beyond the efforts of one person.
No one-size-fits-all playbook. We focus on your people, your market, and the obstacles holding back your sales performance.
Review your team, activity, pipeline, and current process. Determine whether the challenge is execution, talent, or a gap in the sales process.
Define priorities, establish measurable expectations, and build the tools and routines your team needs to move forward.
Coach your leaders and representatives, support implementation, and review progress so your team can sustain the improvements.
I bring 20 years of sales leadership experience across service businesses, payroll, lawn care, and automotive sales. I’ve built teams from the ground up and led a 20-person sales organization across St. Louis, Kansas City, and Denver at Landmark Aquatic.
During more than seven years at TruGreen, I earned Chicago-Region Sales Manager of the Year honors in 2019 and 2020 and ranked as the company’s top sales manager year-to-date in 2021.
At Tesseon, I built the sales infrastructure, recruited and coached a new team, and developed a standardized sales script adopted company-wide. That experience shapes how I help owners turn sales activity into a process their people can follow.
My approach is hands-on: clear expectations, honest coaching, and personal accountability. We focus on the priorities that matter to your business and put practical improvements to work.
Outside of work, I’m a husband and father. Integrity, responsibility, and care for others guide how I lead and coach.
How I restructured sales roles, coached accountability, and established clearer coordination between sales and service across St. Louis, Kansas City, and Denver.
An anonymized example from prior employment experience. Includes a practical sales-to-service handoff; financial impact is not quantified. PDF opens in a new tab.
Develop the skills and habits that help teams execute: clear expectations, consistent coaching, pipeline discipline, and personal accountability.
Perspectives from leaders and colleagues who have worked with Evan. Selected excerpts from eight LinkedIn recommendations; authors identified by professional title only.
Evan and I worked together for seven years at TruGreen, during which time we consistently delivered award-winning results year after year. Together, we achieved exceptional sales performance and drove both top-line and bottom-line growth, all while operating in a market challenged by a declining population base and stagnant growth.
Evan has my highest recommendation. He was a Sales Manager in my region at TruGreen and he did a tremendous job. He is an actively engaged leader and he was an outstanding trainer. Evan turned around a market that had struggled for quite some time and his team produced superior results.
Some managers talk about leadership. Evan Pryor lives it.
I worked with Evan in our Results Driven Sales Manager program, and let me tell you, this man is the real deal. Strong will. Unshakable integrity. A hunger to win that you can feel the moment he walks into the room.
Here’s the rare part: Evan has mastered both the science AND the art of sales. He knows the process cold, and he coaches in a way that makes his people want to run through walls for him and for the company.
He understood that when you invest in your people, success naturally follows.
Any organization would be lucky to have him. I wholeheartedly recommend Evan and look forward to seeing the impact he makes in his next chapter.
I highly recommend Evan Pryor to any team looking for an exceptional sales leader. Evan possesses a master-level understanding of the sales process, but what truly sets him apart is his ability to motivate. He brings a fresh, highly engaging energy that keeps morale high and drives results.
Watching him handle a pitch or coach a rep through a tough deal is a masterclass in sales acumen. Any revenue team would be lucky to have Evan leading the way!
During his time on my team, he demonstrated strong leadership, maintained high standards, and consistently focused on driving performance. He set clear expectations and held his team accountable for results. His professionalism and commitment made him a valued member of our organization, and I believe he would be an asset to any team.
I had the pleasure working alongside Evan Pryor, and he was always someone I could count on. He was consistently willing to pick up the phone, share his knowledge, offer support, and make himself available whenever a teammate needed help. He was also open to suggestions and new ideas, which made him a great person to collaborate with.
He worked diligently to uncover opportunities and work those opportunities until they were sold and completed for customers. I would also consider Evan an advocate for his customers in that he always would look out for their best interests. I would hire him very quickly to lead a team if given the opportunity in the future.
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We start by discussing your goals and the challenges you're seeing. From there, we agree on a scope that may include a focused sales assessment, a defined process project, or ongoing coaching and advisory support.
Yes. We review activity levels, team capabilities, and the sales process to identify where performance is breaking down, then create clear priorities and expectations for improvement.
Pricing depends on the scope, number of people involved, and level of implementation support. After an initial conversation, you'll receive a proposed scope and fee before any work begins.
Yes. Strategy discussions, coaching, and process development can be conducted remotely. Any need for onsite support can be discussed when defining the engagement.
Tell me where your team is today and where you want it to go. We'll discuss the challenges, the opportunities, and the right next step.